Along with the rise of Internet use came the phrase, “Just Google it”. Because of the Internet, virtually any information you want is now right at your fingertips. Whether you’re at home or in the office or on the go with your mobile phone, you can type or even talk in what you want to […]

A successful Sacramento SEO campaign will help you acquire new customers. Because keeping the business of existing customers is much cheaper than trying to attract new ones, you should do everything you can to keep them coming back for your products and services. One thing you could do to achieve this is to launch a […]

For certain strategies to work, they sometimes require a dynamic fusion of different elements. In the world of online or internet marketing, there are several factors businesses need to consider when choosing the right provider. In places like California, where the competition is tight, regardless of the industry you belong to, finding a Sacramento SEO […]

As the New Year unfolds, businesses, regardless of the products and services they offer, all want to start the year on the right track. With technological advancements continuously evolving, companies need to keep in step with the latest methods, if they wish to avoid being left behind. California business owners face stiff competition and a […]

Several online sources give definitions as to what they claim SEO really is. However, as a Business2Community.com article warns, “Some of the assertions made could be maliciously wrong or factually incorrect and extremely challenging.” Businesses that are planning to implement an online marketing strategy need to review the most common myths about SEO and learn […]

“One of the main ways that companies are establishing authority and gaining trust with consumers is by consistently creating valuable content through a variety of channels. This typically involves relevant industry information that provides insight or entertainment to an audience. Doing so allows a company to steadily build rapport with its demographic and develop a […]

The Internet provides a level playing field for startups and established businesses, allowing them to use methods such as pay-per-click (PPC) and search engine optimization (SEO). These two methods, when carried out properly, can easily outperform other online marketing methods and help improve a company’s presence. PPC advertising comes with a caveat, however, as noted […]

In the past, small businesses in Sacramento and other places had trouble increasing awareness of their products and services because larger corporations could afford better marketing. The high cost of traditional marketing – print media, direct mail, advertisements, radio, television – was a serious barrier to entry for smaller companies. Nowadays, however, small businesses can […]

Search engine optimization (SEO) is one way to successfully improve a website’s ranking in search engines like Google, and there are many companies that offer this service. Some, like Champion Online Marketing, offer Folsom SEO marketing services so that local businesses can reach out to prospective clients who may not be aware of their existence. […]

We all use standards to measure something. We use standards to measure our performance at work, to gauge sales volume, and many other things including personal accountability.